It's me Anitha
I am an MBA in finance who has a keen interest in fashion related to handcrafted and handloom fabrics. As a mother of two boys and with a husband in a transferable job, I have been exposed to various cultures and traditions. Presently, I reside in Dehradun. Throughout our transfers we have been to acrossIndia, and I have been inspired by the local artisans and their exquisite craftsmanship. This journey has led me to establish Anitha Creations, a platform dedicated to celebrating and preserving the beauty of traditional clothing.
What is Anitha Creations all about?
After my children began attending school, I sought a productive way to utilize my free time. I recalled the saying, “Choose a job you love, and you will never have to work a day in your life”. With this in mind, I decided to leverage my expertise in handicrafts and handloom clothing to offer superior products to customers. This led to the establishment of 'Anitha Creations'.
In the current market, there are numerous options for purchasing clothes, whether online or in stores, which can be overwhelming for a customer. My goal is to provide a one-stop solution for high-quality handloom and handmade sarees. I am confident that the quality and competitive pricing of our products are unmatched elsewhere.
What’s our specialty?
India has a wealth of talented artisans who have honed their craft of saree production over generations. I aim to offer you exquisite sarees, suits and dupattas directly sourced from these skilled craftsmen. Some examples include ‘Ajrakh hand block with natural dye’, ‘Handloom silk cotton’, ‘Hand painted pen Kalamkari’, 'Kantha stitch' and Embroidery sarees. The offerings are updated based on demand and availability, so check out our site for the latest collections.
Why to purchase from Anitha Creations?
Every purchase from Anitha Creations is a step towards preserving traditional craftsmanship and empowering the artisans and their communities. My products, which are offered at competitive prices, reflect the dedication and skill of the artisans who have perfected their craft over generations. By choosing myproducts, you are not only embracing quality and authenticity and comfort of handmade dress but also encouraging a woman entrepreneur who chose to stay at home for her family. Through your support, we can keep the art of handloom alive and ensure that the rich heritage of our culture continues to thrive.